Formula vintage

A blend of classic car heritage and modern design.

Strategy

Strategy

Visual Identity

Visual Identity

UX/UI

UX/UI

Jeddah | Saudi Arabia | Tween Towers

Sumou Towers ® rises as Jeddah’s newest icon — a landmark development reshaping the northern Corniche skyline with a distinctive vision of modern luxury.

Two soaring towers on the Red Sea waterfront, setting a new benchmark for upscale living, premium business environments, and world-class hospitality.

Sumou Towers stands as an exclusive development in the Kingdom of Saudi Arabia, strategically located on the northern Corniche of Jeddah with breathtaking views of the Red Sea. Currently under construction and scheduled for completion by Q4 2026, Sumou Towers promises to redefine luxury living and business in Jeddah.

This landmark project will feature opulent branded residences, state-of-the-art offices, the prestigious 5-star Kempinski hotel, a serene mosque, a vibrant mall and abundant amenities creating the ultimate destination for living, working, and entertainment on the Jeddah waterfront.

Brand Strategist

Casey Allen

Creative Director

Casey Allen

Designer

Jesse Lane

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For Formula Vintage, we crafted a design that honors the rich heritage of classic cars while adding a modern twist. Combining timeless elegance with sleek, contemporary elements, we created an experience that appeals to both enthusiasts and newcomers, celebrating the past with a fresh perspective.

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Shopping mall

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Hotel

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Sumou® is a diversified holding group
focused on strategic investment,

We partner with founders, institutions, and organizations to build projects that create lasting economic and human impact.

Sumou Towers on Jeddah’s Corniche unites luxury living, premium offices, a 5-star hotel, and vibrant retail, a landmark destination for life, work, and leisure. Sumou Towers on Jeddah’s Corniche unites luxury living, premium offices, a 5-star hotel, and vibrant retail,

Sumou Towers on Jeddah’s Corniche unites luxury living, premium offices, a 5-star hotel, and vibrant retail, a landmark destination for life, work,